Render Analytics
PERFORMANCE MARKETING

10X+ Return Built for a Regional Commercial Electrical Contractor

An anonymized Render Analytics case study for a regional commercial electrical contractor in North Carolina.

Commercial Electrical Services/PERFORMANCE MARKETING/North Carolina
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Business challenge

This business needed more qualified demand without pouring budget into broad, low-intent searches.

Implementation

We rebuilt the account around intent tiers, tighter conversion tracking, disciplined search-term cleanup, and landing-page alignment so spend moved toward the customers most likely to convert. The work produced a more durable system with measurable impact, including 10X+ consistent return on ad spend.

Reported outcomes

10X+

Return on ad spend

Campaign structure, conversion tracking, search-term controls and landing-page alignment were parts of the same acquisition system. The reported return on ad spend relates attributed revenue to media spend. It should be read separately from profit margin, management costs or a claim that advertising caused every attributed sale.