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Our Blog
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Charlie Render
Sep 12, 20234 min read
Using Data to Optimize Operations Management & Logistics
Data-related technologies can be effectively employed to elevate supply chain logistics, manufacturing efficiency, and overall operations
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Charlie Render
Aug 25, 20234 min read
ChatGPT’s Tech Boom: A Glimpse of the New Applications & Online Tools Leveraging ChatGPT
ChatGPT, short for "Chat Generative Pre-trained Transformer," is an artificial intelligence language model
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Charlie Render
Jul 25, 20238 min read
What is Artificial Intelligence and How Does it Work? For Beginners!
Artificial Intelligence (AI) has emerged as a transformative technology that is reshaping industries and revolutionizing the way we live and
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Charlie Render
Jun 29, 20236 min read
What is Machine Learning and How Does it Work? For Beginners!
Demystifying Machine Learning for Non-Programmers In the rapidly evolving landscape of the digital world, one term that has gained...
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Charlie Render
May 30, 20234 min read
Why You Should be Skeptical of Digital Marketing Companies
Navigating the Selection Process: Tips to Avoid Potential Issues with Digital Marketing Agencies
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Charlie Render
Apr 17, 20234 min read
Google Ads vs. Meta Ads: Where to Spend Your Digital Marketing Budget
The two largest and most successful digital marketing platforms each have advantages and disadvantages that you should be aware of before...
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Charlie Render
Mar 29, 20234 min read
How Businesses Can Improve Customer Lifetime Value (LTV) Using Data Analytics
Strategies, Approaches, and Techniques for Businesses & Organizations Looking to Increase Profitability of Customers In today's...
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Charlie Render
Mar 8, 20239 min read
Using Data Science to Improve Customer Acquisition
Data science allows companies to work smarter not harder when it comes to customer acquisition strategy As data analytics increasingly...
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Charlie Render
Jan 31, 20232 min read
ChatGPT: The AI Model Transforming the Future of Writing
The following was written by ChatGPT based on the prompt: Write a blog explaining what ChatGPT is, how it works, and what the future of...
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Charlie Render
Jan 3, 20237 min read
Three Design Considerations to Improve Your Website's Conversion Rate
Small changes to your website can have a major impact on visitor behavior Most websites have a purpose. For businesses, that purpose...
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Charlie Render
Oct 31, 20227 min read
The Power of Google Reviews for Small Businesses
Google reviews can make or break a small business’s online presence Imagine the last time you were looking for a new plumber, barber, or...
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Charlie Render
Oct 5, 202214 min read
Affordable and Effective Data Analytics & Data Science Use Cases for Small Businesses
Data Analytics is Now Accessible to Small Businesses Like Never Before For the better part of the last couple of decades, the field of...
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Charlie Render
Aug 19, 202214 min read
The Only Two Metrics That Matter in Google Ads
There are only two numbers that you should use to measure success in Google Ads: Cost per Conversion and Return on Investment Google Ads...
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Charlie Render
Jul 20, 20228 min read
The Future of the Internet for Businesses
A look at the rapidly-evolving “new” internet and how businesses can prepare The official birthdate of the world wide web is largely...
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Charlie Render
Jul 13, 20228 min read
How to A/B Test to Improve Website Conversion Rate
A/B testing is the most effective way to improve website conversion rate Generating more sales, leads, or subscribers from your website...
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Charlie Render
Jul 6, 20224 min read
Adding Website Keywords for SEO: Why & How
The way you keyword your website on the backend affects the search terms you will show up for on Google searches When a business tries to...
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Charlie Render
Jun 30, 20222 min read
Leverage Your Customers’ Timing Patterns
It is no secret that timing matters when it comes to optimizing your digital presence, whether that is social media engagement, paid...
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Charlie Render
Jun 22, 20222 min read
Optimizing Your Website Page Flow to Improve Your Conversion Rate
Page flow is one of those things that’s easy to learn, but hard to master. You want to give your customer the most streamlined experience...
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Charlie Render
Jun 17, 20227 min read
Quick Hacks to Show Up in More Google Searches
One of the best ways to attract more eyeballs to your business and web visits to your website is by showing up in relevant Google...
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Charlie Render
Jun 7, 20224 min read
Targeting and Catering to Your Mobile Web Traffic
Over half of all worldwide web traffic comes from mobile devices, yet most websites are designed to specifically cater to traditional...
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